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	<title>Search Engine Optimization Blog &#187; -target-blank</title>
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	<link>http://www.frenzyseo.com</link>
	<description>Tips, Tricks &#38; Information on Search Engine Optimization</description>
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		<title>Six Lessons from a Wooden Boy: Part Two: Online Reputation Means Straight Talk</title>
		<link>http://www.frenzyseo.com/2008/12/30/six-lessons-from-a-wooden-boy-part-two-online-reputation-means-straight-talk/</link>
		<comments>http://www.frenzyseo.com/2008/12/30/six-lessons-from-a-wooden-boy-part-two-online-reputation-means-straight-talk/#comments</comments>
		<pubDate>Tue, 30 Dec 2008 18:21:37 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[jennifer-laycock]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/30/six-lessons-from-a-wooden-boy-part-two-online-reputation-means-straight-talk/</guid>
		<description><![CDATA[by Jennifer Laycock
			For as long as there have been web sites, people have posted their thoughts, opinions and rants about people and companies and for as long as there have been search engines, consumers have found and read those thoughts. While it&#8217;s been several years since companies began to realize the value of tracking and [...]]]></description>
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		<title>Six Lessons from a Wooden Boy: Part One: Search Engines Want to be Real Boys</title>
		<link>http://www.frenzyseo.com/2008/12/29/six-lessons-from-a-wooden-boy-part-one-search-engines-want-to-be-real-boys/</link>
		<comments>http://www.frenzyseo.com/2008/12/29/six-lessons-from-a-wooden-boy-part-one-search-engines-want-to-be-real-boys/#comments</comments>
		<pubDate>Mon, 29 Dec 2008 17:06:07 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[jennifer-laycock]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/29/six-lessons-from-a-wooden-boy-part-one-search-engines-want-to-be-real-boys/</guid>
		<description><![CDATA[by Jennifer Laycock
It&#8217;s been more than two and a half years since I first wrote about the &#8220;Pinocchio Effect&#8221; as a way to explain the ever changing nature of search engine algorithms. Earlier this month, while preparing for the new small business panel at SES Chicago, I read through that old article and realized just [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Six Keys to a Viral Message that Sticks &#8211; Part Six: Tell a Story</title>
		<link>http://www.frenzyseo.com/2008/12/17/six-keys-to-a-viral-message-that-sticks-part-six-tell-a-story/</link>
		<comments>http://www.frenzyseo.com/2008/12/17/six-keys-to-a-viral-message-that-sticks-part-six-tell-a-story/#comments</comments>
		<pubDate>Wed, 17 Dec 2008 16:08:11 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[jennifer-laycock]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/17/six-keys-to-a-viral-message-that-sticks-part-six-tell-a-story/</guid>
		<description><![CDATA[by Jennifer Laycock
			I&#8217;ve spent the last month offering up a series of posts based on Chip and Dan Heath&#8217;s book about viral marketing. In the last article of the series I&#8217;ll be examining the craft of telling a story. The idea of using a story to make a point stick is an ancient one, going [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are you keeping tabs on brand experience?</title>
		<link>http://www.frenzyseo.com/2008/12/16/are-you-keeping-tabs-on-brand-experience/</link>
		<comments>http://www.frenzyseo.com/2008/12/16/are-you-keeping-tabs-on-brand-experience/#comments</comments>
		<pubDate>Tue, 16 Dec 2008 15:22:24 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[beth-harte]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/16/are-you-keeping-tabs-on-brand-experience/</guid>
		<description><![CDATA[by Beth Harte
			There was a time when companies (or non-profits, universities, etc.) controlled their brand. Today companies control their brand logo, brand colors, and message but what they no longer control is the brand experience or &#8220;emotional aftertaste&#8221; (coined by Ze Frank). 
There&#8217;s been a power shift and the first mistake many companies make is [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Puppy&#8217;s Picks &#8211; SES Coverage 12/15/08</title>
		<link>http://www.frenzyseo.com/2008/12/15/puppys-picks-ses-coverage-121508/</link>
		<comments>http://www.frenzyseo.com/2008/12/15/puppys-picks-ses-coverage-121508/#comments</comments>
		<pubDate>Mon, 15 Dec 2008 17:52:06 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[jennifer-laycock]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/15/puppys-picks-ses-coverage-121508/</guid>
		<description><![CDATA[by Jennifer Laycock
			I scan hundreds of feeds and read dozens of articles each day so you don&#8217;t have to. From building a slow and natural link profile to the ethics of sponsored blog posts, find out which articles I dubbed as must-read for the small business crowd today.

I love John Jantsch&#8217;s post from last week [...]]]></description>
		<wfw:commentRss>http://www.frenzyseo.com/2008/12/15/puppys-picks-ses-coverage-121508/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why Small Businesses Need Search</title>
		<link>http://www.frenzyseo.com/2008/12/12/why-small-businesses-need-search/</link>
		<comments>http://www.frenzyseo.com/2008/12/12/why-small-businesses-need-search/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 22:57:09 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[enterprise]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mike-moran]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[search-engine-marketing]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/12/why-small-businesses-need-search/</guid>
		<description><![CDATA[by Mike Moran

Image by dave_mcmt via Flickr

I often talk to small business people who lament at how the marketing deck is stacked against them. The big guys have the connections, the money, and the brand name. &#8220;How can I compete?&#8221; I hear them asking. I always have the same answer&#8211;Internet marketing, especially organic search marketing. [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Can Twitter Be Useful For Business?</title>
		<link>http://www.frenzyseo.com/2008/12/11/can-twitter-be-useful-for-business/</link>
		<comments>http://www.frenzyseo.com/2008/12/11/can-twitter-be-useful-for-business/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 17:27:38 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[david-wallace]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/11/can-twitter-be-useful-for-business/</guid>
		<description><![CDATA[by David Wallace
If you have yet to hear about Twitter,
I might ask you if you have been living in a cave and for how long. The
micro-blogging platform that few knew about a year ago has now gone
mainstream with over 6 million users &#8211; a number that is growing daily.
Even major news outlets such as Fox [...]]]></description>
		<wfw:commentRss>http://www.frenzyseo.com/2008/12/11/can-twitter-be-useful-for-business/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>How To Create a Negative Keyword List</title>
		<link>http://www.frenzyseo.com/2008/12/11/how-to-create-a-negative-keyword-list/</link>
		<comments>http://www.frenzyseo.com/2008/12/11/how-to-create-a-negative-keyword-list/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 10:25:00 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[diana-adams]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[office]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/11/how-to-create-a-negative-keyword-list/</guid>
		<description><![CDATA[by Diana Adams
Last week&#8217;s Top 10 ways to save money with Paid Ads PPC was a bit tongue in cheek, but I hope you came away with the very solid point I was making. Negative keywords are the best way to save money on unwanted clicks. When you&#8217;re after the lowest cost per conversion (as [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Leveraging Blogs and Feeds for SEO</title>
		<link>http://www.frenzyseo.com/2008/12/09/leveraging-blogs-and-feeds-for-seo/</link>
		<comments>http://www.frenzyseo.com/2008/12/09/leveraging-blogs-and-feeds-for-seo/#comments</comments>
		<pubDate>Mon, 08 Dec 2008 23:02:28 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[manoj-jasra]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[search-marketing]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/09/leveraging-blogs-and-feeds-for-seo/</guid>
		<description><![CDATA[by Manoj Jasra
SES Chicago 2008, is happening this week and

    
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Keep Your Comments Organized With BackType!</title>
		<link>http://www.frenzyseo.com/2008/12/08/keep-your-comments-organized-with-backtype/</link>
		<comments>http://www.frenzyseo.com/2008/12/08/keep-your-comments-organized-with-backtype/#comments</comments>
		<pubDate>Mon, 08 Dec 2008 14:09:03 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[seo]]></category>
		<category><![CDATA[-target-blank]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[brand-building]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[local-search]]></category>
		<category><![CDATA[mack-collier]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[puppy-picks]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search-engine]]></category>
		<category><![CDATA[search-engine-guide]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[vertical-search]]></category>
		<category><![CDATA[viral-marketing]]></category>

		<guid isPermaLink="false">http://www.frenzyseo.com/2008/12/08/keep-your-comments-organized-with-backtype/</guid>
		<description><![CDATA[by Mack Collier
			I&#8217;ve said it time and time again, but the best way to grow your blog,
is to leave it.

    
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