Last week I was in Las Vegas for PubCon, a conference for publishers, and I wanted to share the slides from my main presentation:

When I get a chance, I’ll also re-create the talk on video and share the video with you, but in the mean time Lisa Barone did a nice live write-up and coverage of the Q&A.

It’s always nice to see SEOs and webmasters that I’ve gotten to know from search conferences. For example, one night featured the traditional SEO Werewolf game, except with blackhats as the werewolves and whitehats as the villagers. Somehow in the middle of that party, we decided that if someone submitted a spam site during my site review session, I could shave Evan Fishkin’s head.

Sure enough, someone submitted a spammy site for review, and you can view the resulting haircut in this image gallery. Afterwards, I asked if anyone else wanted their head shaved, and Nelson James volunteered. I shaved hair while people asked questions, and it was a lot of fun:

PubCon haircuts!

Thanks to Brian Ussery for taking these pictures. )

Excerpt from:
State of the Index, November 2009

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