While creating a website can either be a simple or complex procedure it is always advised that you start simple and add on from there.  Once you have a basic design it is a lot easier to add in advanced functionality.Create a standard design that runs through the website, this is usually done by using base templates or include files.  The search engines will read each file once per visit.  What this does mean is that once the bot has cached the file it won’t need to reload it each time it views a page.  More importantly this will also prevent these lines of code being replicated and taking up a good percentage of unique content on each page.  Although it is now suggested that the major search engines can now recognise boilerplate content and filter it out for the most part.CSS while being valuable to human visitors as it quickly styles a page with quicker load speeds this advantage can also be carried over to the bots.  It has long been speculated that the quicker a page loads the more likely the bot is to continue indexing your website.  It would almost seem that a time limit is posed on each visit, the more pages the bot can index in that time frame, the better for the site. (more…)

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A Design for AI

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